We partnered with Pouch from the ground up, shaping their strategy, positioning, and brand world before bringing the product to life visually and digitally. We created a bold, future-facing brand system including the logo, colour palette, typography, creative direction for imagery, and packaging design across all four SKUs. The result was a distinctive, performance-led identity that reflects Pouch’s mission: to keep people at their peak with wellness that adapts to them.

We then translated this visual identity into a high-impact Shopify store designed to deliver both brand and functionality. Built with a Recharge integration for seamless subscriptions, the digital experience makes it easy for customers to personalise their wellness routine, choosing targeted formulas for hydration, immunity, skin health, and complete wellness. The result is a conversion-focused, scalable commerce platform that balances bold aesthetics with usability, positioning Pouch for long-term growth in the wellness space.